How can we move beyond PROMs to truly personalise how we measure quality and effectiveness at scale?

Speaker: Thomas Kelly, Sprink, UK

On 4 March 2026, VBHC Suisse had a 45-minute Lunch & Learn on developing technology-enabled approaches to outcomes measurement that go beyond traditional PROMs.

Dr Thomas Kelley, CEO of Sprink (UK), shared insights from his work as a physician, former leader at ICHOM, and National Clinical Advisor on Value-Based Health Care (VBHC) for the Welsh Government.

The session explored how technology, data, and outcomes science can support more meaningful, individualised measurement while remaining scalable and relevant for real-world healthcare systems.